On October 14th, Simpleza held the third edition of its Strategic Forum, a space that promotes analysis and networking among professionals and business leaders. Under the theme “Innovation in Strategic Business Decisions,” the event featured prominent speakers who shared their knowledge and experiences on how technology and collaboration can transform decision-making in the business sector. Here are the key highlights:
Hedgit: Digital Advisory for Agricultural Producers
Marcelo Artal, founder of Hedgit, introduced his innovative digital advisory system for agricultural producers. He explained how his tool, developed from his extensive trading experience, uses algorithms and artificial intelligence to simplify commercial decision-making in the agricultural sector. Here are some key aspects:
- Optimization of Risk and Benefit: Hedgit helps producers decide the best time to sell their crops, optimizing risk and benefit without requiring users to have advanced trading knowledge.
- Use of Algorithms and Advanced Technology: The tool uses algorithms that think like a professional trader, offering simple and accessible recommendations via a mobile app.
- Ease of Use: Hedgit allows producers to receive practical advice without needing to constantly monitor the market, saving time and reducing complexity in decision-making.
Fertilizer Market: Perspectives and Trends
On the other hand, Andrés Bertotto from If, shared a detailed analysis of the fertilizer market and its impact on decision-making for producers. He highlighted how accurate and timely information is crucial for producers to plan their purchases strategically. Among the points discussed were:
- Correlation Between Grain and Fertilizer Prices: Bertotto explained how fertilizer prices tend to be influenced by trends in the grain market, as well as factors like natural gas prices and the availability of inputs.
- Volatility and Purchasing Strategies: Despite market volatility, he emphasized the importance of planning purchases considering the seasonality of demand and the need to diversify acquisitions to avoid relying on a single purchase moment.
- Innovation and Use of Technology: Although the fertilizer market faces logistical and pricing challenges, increasingly more technological tools are being implemented to improve efficiency and accuracy in purchasing decisions.
The Importance of Networking and Innovation
The forum also served as a space for collaboration and exchange, where attendees discussed the importance of building support networks to foster innovation and share best practices. These gatherings are crucial for connecting entrepreneurs and professionals, allowing them to explore new opportunities and adopt technologies that facilitate business management.
The Simpleza Strategic Forum continues to establish itself as an essential space for the business community, bringing together experts who offer innovative solutions to the current challenges facing the sector. The diversity of perspectives, from technology for agriculture to trends in the input market, reinforces the importance of collaboration and the adoption of new tools to improve decision-making.
